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Magazine, journal, and newspaper articles are a good way to find out how others perceive the company you are researching, and can be a valuable source of information on product and marketing news. Databases that are particularly useful for company research include:
Provides coverage from newspapers, newswires, and news magazines. TV, radio transcripts, and ongoing daily updates from popular news sources are also included. Primary full coverage newspapers are The Washington Post and USA Today.
Do a search for your company name. Alter the search, if needed, until you are satisfied with the results. Then, click the link for "Save search/alert" and follow the steps for getting alerts by email or RSS feed.